Curtis Herbert (via Federico Viticci):
For your first-party iOS client, Universal Links aren't just for your brand or increasing engagement, they can also be used to greatly improve the user experience of previously annoying workflows.
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With universal links we can remove Safari from that process entirely. Users can now reset their password in-app, allowing the app to also automatically log them in after the reset. This is all possible while still having the security of the reset password email to confirm identity.
His Slopes app for skiing and snowboarding looks nice (App Store).
